
By John E. Spillan,Domfeh Obed King
This publication offers an intensive viewpoint at the realities of doing company in Ghana, outlining the industrial, social, technological, and cultural dimensions of the society. It bargains perception for marketers into the region’s markets according to GDP progress, political and governmental structures, relationships with traders, and different components. thought of a beacon of wish for Africa, Ghana is a rustic with a aggressive hard work strength, reliable political surroundings, and many fiscal possibilities for brand new company ventures. This booklet will provide teachers an exceptional knowing of the main matters affecting enterprise improvement in Ghana, and tell scholars, students, managers, and leaders at the paths essential to pursue launching a services or products in Africa.
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